Why I Started Sunday Crumbs Co.

People often ask me why I started a microbakery. Most assume it’s because I love baking. And that’s true. But if I’m being honest, the bread was never really the beginning of the story. The beginning was actually a season of life that felt… loud.

In 2025, my husband, daughter, and I moved into our home in Sloan’s Lake, the same Denver neighborhood where I grew up. It felt surreal coming back to the streets I knew as a kid, only this time I was raising my own daughter here. At the same time, we were juggling renovations, unpacking boxes, running businesses, parenting, and trying to settle into a brand new chapter of life.

It was exciting. It was also exhausting. Somewhere in all of that, I realized I needed something that wasn’t another email to answer, another project to finish, or another box to unpack. I needed something that slowed me down. For me, that became baking. I’ve always loved being creative, but baking asked something different of me. It asked me to be patient. You can’t rush fermentation. You can’t force dough to rise before it’s ready. Bread has its own timeline, and somewhere along the way, I found myself slowing down with it.

Around that same time, I also went to see a psychiatrist and was diagnosed with ADHD. Looking back, everything suddenly made sense. I’ve always been someone who dives headfirst into learning something new. I research every detail, read every article I can find, test tiny changes, obsess over improving one small thing, and before I know it, I’m completely immersed.

For years, I thought maybe something was wrong with me because I couldn’t seem to let interests stay casual. Then I realized… This is just how my brain works. And somehow, it always led back to baking. Bread became the place where my curiosity and creativity finally had somewhere to land. I wanted to understand fermentation. Flour. Hydration. Different grains. Butter. Chocolate. Mixing methods. Oven spring. Why one cookie spread more than another. Why one loaf tasted different after an extra hour of proofing.

Instead of seeing that curiosity as something I needed to fix, I decided to lean into it. What if this wasn’t a weakness? What if it was actually one of my greatest strengths? That shift changed everything.

Rather than fighting the way my brain was wired, I started using it to create recipes, improve my techniques, and build something that brought me genuine joy. Before long, my family and friends became my willing taste testers. Every weekend I seemed to have another loaf cooling on the counter or another batch of cookies coming out of the oven. They encouraged me to keep going, and slowly, the idea of sharing my baking beyond our kitchen started to feel possible.

I loved the idea of contributing something to the place that had shaped so much of my life. Not a giant storefront or a commercial bakery, but something smaller. Something personal. Fresh bread waiting for neighbors every Sunday morning. Seasonal cookies that reminded people of home. Familiar faces picking up their orders week after week.

That’s how Sunday Crumbs Co. was born.

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The Sunday Crumbs Story

🌱 April 2025 | We came home.

We moved into our home in Sloan’s Lake, the same Denver neighborhood where I grew up. It felt surreal coming back home and knowing this was where we’d get to raise our daughter.

🍞 June 2025 | Baking became my happy place.

In the middle of unpacking boxes, home renovations, work, and motherhood, I started diving into sourdough and cookies. It gave me something that slowed life down. Around this same time, I was diagnosed with ADHD, and suddenly everything clicked. My tendency to hyperfocus wasn’t something to fight anymore. It became one of my greatest strengths.

☕ July 2025 | The first “Sunday Crumbs Café.”

I invited my family over to be my very first customers. They sampled bread, cookies, and pastries around the table. It wasn’t about making money. It was about sharing something I loved with the people I love.

🥖 August 2025 | Sunday Crumbs officially launched.

Weekly Sunday drops began. One weekend at a time, I started baking fresh bread and seasonal treats for my neighborhood.

🍂 Fall 2025 | The season of cozy baking.

Apple Cinnamon Maple Scones, Pumpkin Snickerdoodle Cookies, Black Cocoa Chocolate Chip Sourdough, and so many other seasonal recipes became staples of the bakery. Every week felt like another chance to experiment and create.

🎄 Winter 2025 | My first holiday box.

Stress level: 11 out of 10. 😂 I learned so much about planning, production, packaging, and managing holiday demand. It wasn’t perfect, but it was one of the biggest learning experiences of my first year.

🧧 Lunar New Year 2026 | A new tradition begins.

I released my first Lunar New Year bakery box, and it sold out. Everything ran so much smoother than the holiday season before. It reminded me that experience really is the best teacher.

📱 June 2026 | I finally hit “Post.”

After putting it off for months, I started posting videos on TikTok. That month, more than 300 people joined my Hotplate waitlist, and we sold out two Sunday drops. It reminded me that sharing your work online can open doors you never expected.

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Looking at that timeline now, it’s funny how it reads like I had a plan. I didn’t. At the time, I wasn’t trying to build a business. I was simply saying “yes” to the next thing that felt exciting.

Looking back, every step naturally led to the next. None of it felt huge while I was living it. It was just a collection of small Sundays, small recipes, and small decisions that slowly became something much bigger.

If there’s one thing I hope someone takes away from reading this, it’s that you don’t have to fit into one box.

You can absolutely be a UX designer, a nurse, a dentist, a teacher, an engineer, a stay-at-home parent, or anything in between and still build something that’s entirely yours. Your career doesn’t have to be your only creative outlet.

Maybe your thing is sourdough. Maybe it’s the chocolate chip cookies your grandma taught you to make. Maybe everyone asks you to bring your lasagna to family dinners. Maybe your egg rolls are legendary. Maybe you’re obsessed with matcha and dream of opening a tiny tea shop one day. Or maybe your passion has nothing to do with food at all.

Whatever it is, don’t dismiss it because it feels ordinary to you. The things that come naturally to us often feel the most ordinary because we’ve done them for so long. To everyone else, they’re special. I also hope you know that you don’t need permission to start.

My first customers were my family. My first menu was small. My first holiday box was far from perfect. My first TikTok videos barely existed because I was too nervous to post them.

Every bake taught me something. Every customer made me a little braver. Every season gave me more confidence than the one before.

Sunday Crumbs has never really been about selling bread. It’s about slowing down. It’s about creating something with my hands. It’s about sharing a little piece of joy with my neighborhood. It’s about embracing the way my brain works instead of apologizing for it. Most of all, it’s proof that something small, made with care and shared consistently, can grow into something far bigger than you ever imagined.

If you’ve been sitting on an idea, wondering whether anyone would care, I hope this is the little nudge you need.

Start with one thing. Share it. See where it takes you. You might surprise yourself because that’s exactly what happened to me. I wasn’t looking for another business. I was simply looking for something that would slow me down and somehow I found so much more.